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NAMING The Wine

What’s in a Name: How we chose Calligraphy

When it came to choosing a name for our wine, instead of using a family name or region, I wanted the name to have a link to art and music, which have been central in my life. I feel a deep connection between winemaking and its connection to art and symbolism, which led me to choose Calligraphy as the wine’s name. 

Calligraphy as Art

As a form of artistic expression, Calligraphy is deeply connected to its creator. The thoughtful, personal, intentional act of writing a personal note to someone is significant, especially today when digital communication is the norm. Putting pen to paper is intentional. You connect your mind and body to the paper to convey emotion and sentiment. And when you receive a handwritten note, you connect with the writer through their unique handwriting, signature, and the words and feeling it delivers. 

The History of Calligraphy

Calligraphy is believed to have originated in China and East Asia more than 3,000 years ago. In India and much of the East, calligraphy was first used in religious texts. It evolved through many cultures and languages, ultimately being called Calligraphy sometime during the 15th century in Europe with the advent of the printing press. One contemporary definition calls calligraphy “the art of giving form to signs in an expressive, harmonious, and skillful manner.” Sounds beautiful, doesn’t it?

Deciding on the name and imagining it on a bottle was  definitely a personal artistic process. I made notes, drew sketches and enjoyed the creative process of naming the project.

 

Calligraphy Wine Is Born

Winemaking, like calligraphy, can be described as an artistic process of forming beautiful characters and arranging them by hand in a delicate way that results in integrity, harmony, ancestry, and rhythm. Wine connects us, and we hope that when you enjoy Calligraphy, you’ll feel connected to the nature, art, and people behind what’s in the bottle. 


Join our allocation list and connect with us on Instagram or LinkedIn to learn more about us and be notified of our inaugural release.

 

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